Blog

Explore the latest insights from HIRI’s Q2 2025 Contractor Sentiment Tracker. Learn how economic shifts, project sizes, labor challenges, and material costs are impacting contractor activity, purchasing behavior, and market expectations in the home improvement industry.

Discover 2025 e-commerce trends shaping how homeowners shop for home improvement products—barriers, behaviors, and digital solutions revealed.

As the U.S. home improvement and construction sectors move through another year of macroeconomic and policy uncertainty, new research from the Home Improvement Research Institute (HIRI) reveals a sharp divergence in how contractors are navigating change.

HIRI recently released its latest iteration of the U.S. Home Improvement Products Market Forecast, offering valuable insights into the state of the industry and the broader economic landscape. Here's what we know:

Discover how Hispanic contractors are shaping the U.S. construction industry. This report explores project types, market challenges, labor dynamics, and future workload trends.

Explore key differences in spending, mindset, and behaviors between secondary and primary homeowners in home improvement trends and project planning.

Discover the latest home improvement trends among buyers and sellers in 2025. This report explores project priorities, spending habits, DIY trends, and key motivations shaping the market. Learn how manufacturers and retailers can align with homeowner demands.

With market concerns about inflation and looming tariffs, Lawn & Garden sales in the US have been facing a decline in 2024. Learn more from YipitData's article on the lawn and garden category.

This analysis pro­vides a com­pre­hen­sive pic­ture of gen­er­a­tional atti­tudes and behav­iors towards the means by which home improvement projects are completed, comparing behaviors across all generations from Mil­len­ni­als to the Silent Generation.